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Creative Direction, UX and game play vision


ESPN X-Games



Project type

Digital World, Online Branded Gaming

Redefining Engagement in Digital Spaces

This project was a venture into the boundless realm of virtual reality, where we sought to connect fans with the X-Games in an entirely new way. Our design created an immersive, explorable world, pushing the limits of digital interaction.

​The inspiration for the virtual town was existing California surfing and beach towns. Easter eggs were found throughout the virtual space, including binoculars looking into the ocean, and a hidden click to take you into the "airplane view" to see the whole layout.

Directed art for a first-person, interactive virtual world for X-Games.
Created immersive digital experiences, from skate parks to custom skate deck design.
Explored the limitless potential of digital environments, bending reality and expectations.

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